We help you master the human-centred design skills to create services that truly work.

“It has been a genuine pleasure to work with Humana Design on a number of human-centred design projects over the years. They bring a deep well of expertise in service design, whether leading service improvement initiatives or providing coaching and training. Their nuanced understanding of the public service ecosystem consistently stands out, enabling us as public servants to focus on what truly matters for our citizens. Most importantly, their work is grounded in strong values, always aiming to improve the experience of both the individual service user and the service provider.”

“Organising the Service Design training with Gerry Scullion through This is HCD was one of the best decisions I’ve made for our team’s development. From the very beginning, Gerry was highly collaborative and attentive to our specific goals at Verizon Connect.
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Gerry brings a rare combination of deep expertise, real-world experience, and an incredibly engaging teaching style. Whether you’re new to service design or looking to deepen your skills, this training offers a thoughtful, human centred approach that will truly elevate your team's thinking.
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The training itself was incredibly well-structured, blending theory with practical, hands on exercises that truly resonated with the team. The feedback from our team was overwhelmingly positive; they left feeling empowered and inspired to apply a more human centred approach to their work. I’d highly recommend this training to any leader looking to build service design capability in their organisation”

“Gerry has made us a better, more cohesive teamWhile a lot of our work has moved remote, which facilitates deep work and focus, there are times and context when in-person collaboration and facilitation skills are unequalled. In our recent online and in-person Change maker training series with Gerry and This is HCD, Gerry gave the AIB UX design team the skills and confidence to facilitate and coordinate, to lead the conversation and to lead service design innovations. By bringing us together to learn and have fun while doing so, I have no doubt our time with Gerry has made us a better, more cohesive team and will ultimately lead to better outcomes for our partners and customers.”

We provided Gerry with an idea of the type of content we were interested in hearing, and he crafted a cohesive and engaging presentation for our audience, offering a wealth of knowledge and experience in emergent HCD practices.Gerry’s fresh perspectives and engaging content made this a highlight of our event. Throughout the remainder of the event, several speakers and attendees referenced his presentation and discussed how his highlighted practices apply to the work we do today.

Gerry delivered his visualisation for change makers program to our design and product strategy teams here at the Dock.While the participants had different levels of service design experience, the course provided the everyone with new methods and Gerry’s engaging facilitation approach encouraged peer-learning and collaboration across the team.

We have had the pleasure of working with HCD for the past two years, and the experience has been nothing short of transformative for our Product Design team. Each year, the training has built upon the previous year's foundation, continuously evolving and enhancing our team's skills and knowledge.Gerry brought incredible knowledge and boundless energy to every session. His expertise and engaging teaching style have empowered our team to grow and excel in their roles. The training has not only improved our technical skills but also fostered a collaborative and innovative team environment.We are extremely grateful for the partnership and look forward to continuing this journey of growth and development. Thank you for helping us achieve new heights in our product design capabilities!

A bit thank you to our incredible trainers, Gerry Scullion and Marc Stickdorn, for their insightful guidance and support throughout this journey. Their expertise has truly enriched my understanding of service design and its transformative potential in the public sectory.

The sessions were full of valuable information and inspirational ideas. I learned the importance and dimensions of service design and how we can turn challenges into opportunities to improve beneficiary experiences.But it didn't stop there. There were real-life examples of successful service design applications from other Government agencies, which inspired me to think of difference ways to apply these concepts in my daily work.

A huge thank you to Gerry Scullion and Marc Stickdorn, for their valuable guidance and active engagement throughout the programe, and for their efforts in simplifying complex concepts and explaining practical approaches.